May 14
15
Note: This is Part 2 of the post These Aren’t the Keywords You’re Looking For, which is based on a presentation of that name. Check it out on SlideShare. I spent the entire last post in this two-part series going over how keywords work from the searcher perspective. It’s all about intent of the search and that intent can change depending on the words used or the thought processes behind those words. In this post we’ll look at the type of keywords you actually want to avoid.
See the original post here:
7 Lessons in Keyword Stupidity: How Not to Mess Up Keyword Research by @stoneyd